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    What’s In Store for the Business of Sports Network

    24th November 2007

    Hi there. Long time, no see.

    I haven’t been here in a bit, which, when you think about it is funny given that the WWW address is my name.

    Since the launch of this little site, a whole lot of activity has taken place, all of which leads to this much belated posting.

    It’s been an intense trip from businessofbaseball.com – the SABR Business of Baseball committee website I initially developed – to this blog (at one point called, The Baseball Journals), to BizofBaseball.com, to now, a rapidly growing enterprise called the Business of Sports Network.

    With the interest The Biz of Baseball, the concept of a network of sports business sites covering basketball, football (and shortly, hockey) was conceived, leading the creation of Bizball LLC and the Business of Sports Network.

    Along the way, I’ve been covering the world of sports outside the lines for Baseball Prospectus, Basketball Prospectus, and the Hardball Times, as well as an occasional article on Aaron Schatz’ Football Outsiders.com (see my complete bio outlining print, online, television, and radio analysis and commentary). A gig with a larger media outlet has always been the goal, and I’m still working in that direction.

    I keep talking of doing a book (or an Annual), as year in and year out, there is a constant stream of requests for information on sports outside the lines from the media and others that simply find that aspect of sports fascinating.

    And let’s face it, sports is an incredible industry. Yes, the term “industry” makes many a fan face turn green, and move into a gag reflex, but like moths to a flame, sports fans can’t help but be drawn to the topic of performance-enhancing drugs, the next big contract, or how some television deal might impact the ability for them to catch games on television.

    With all of this, it was time to lay out some plans for the future.

    Current plans are to grow the Business of Sports Network in a number of capacities. Some of that growth will deal with expanding the current sites with new content and technologies. We’re also looking for partnerships with media outlets, etc. which will allow us to expand our base, or augment the base of other larger enterprises.

    As mentioned, the Business of Sports Network has baseball, basketball,and football covered. What is missing has been hockey.

    With the new basketball and football sites gaining traction, hockey will be forthcoming.

    Some have asked, “Why hockey?” as opposed to other sports, such as soccer. The reasons have to do with a couple of factors.

    For one, I’m of the belief that the NHL will be digging out of their current slump, and gain more prominence. I don’t expect this to be the glory Gretzky era, but I do see league continuing to climb out of its hole from the 310 day labor stoppage that ran from 2004 to 2005.

    The other aspect of the NHL that is intriguing has to do with its approach to digital media. The NHL is embracing online resources in ways other leagues haven’t, or haven’t yet. We find that intriguing, and will be looking to tap into the NHL’s core fanbase to add in the final piece of our Network’s sites, in this initial growth phase.

    Another growth aspect will be the presentation of data.

    The advent of Google Docs is allowing us to provide data in spreadsheets quickly and easily (see examples such as the Open Day rosters for the NBA D-League as one example. Those that register and log into The Biz of Baseball will see far more). The plan, however, is to work toward a database driven solution for the Network where users can provide the queries they are interested in.

    There’s also the matter of our interviews, which is our most popular content.

    Since The Biz of Baseball has been the cornerstone of the Business of Sports Network, and my background in baseball, our interviews initially focused on MLB. That will be shifting to basketball, and football in the near-term to gain some balance and build prominence outside of Major League Baseball. Look for an interview with Dan Reed, the president on the NBA D-League shortly, as one example.

    (see a complete listing of interviews on the Business of Sports Network)

    These are just a few plans we have for the Business of Sports Network. Others include

    • As we continue to see growth, we continue to be receptive to business partnerships.
    • We encourage you to send your press releases to the Business of Sports Network.
    • We are working with others to provide rich content, such as video and podcasts. If you are a media company dealing with rich media, please contact us.
    • Look for more details on what the offers for advertisers, as well. Currently, all the sites on the Network feed content to sites like USA Today, Reuters, and Cox Ohio.

    Lastly, I want to thank you for visiting. The emails and phone calls we have received push us to constantly grow. I hope you use and abuse our resources.

    Take care,

    Maury Brown
    Business of Sports Network

    Maury Brown

    Maury Brown is the founder and president of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football and The Biz of Basketball (The Biz of Hockey will be launching shortly). He is also an author for Baseball Prospectus, Basketball Prospectus and is an available writer for other media outlets.

    He looks forward to your comments via email and can be contacted here.

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